- Offered primarily by search engines and social networks, pay-per-click (PPC) advertising is a quick way to buy visitors to your website instead of earning them organically. Advertisers pay a fee each time one of their ads is clicked, which is subtracted from their daily PPC budget.
- Once your budget is depleted, your paid ads will cease running until you replenish your fund. There are several types of paid search ads, including Search Ads (such as Google Ads or Bing Ads), Local Service Ads, Video Ads, Shopping Ads, Banner Ads, and Display Ads, to name a few.
- PPC ads are especially useful for specialized, time-sensitive campaigns, to level the playing field with your biggest competitor, retarget users that have already shown an interest in your products and services, or hyper-focus your efforts on localized markets.
- Our comprehensive PPC services and digital advertising solutions develop, oversee, and improve your pay-per-click campaigns to bring you a higher ROI. This entails everything from choosing the right keywords to optimizing ad spend and targeting the appropriate audience.
- Scale faster by reaching your customers across a multichannel sales funnel, including Google, Bing, social media platforms, affiliate networks, and more. When you partner with us, you get a paid-advertising expert dedicated to helping you get the most conversions at the lowest cost.
- A powerful PPC campaign will get you near-instant results. Our PPC + Paid Media management services will put your business in front of the right consumers on Google, Bing, Facebook, and other high-traffic sites.
- Apex Merchandising has expertise in all requisite PPC channels, we’re analytics junkies and we’ve been dominating our PPC campaigns for clients for 8+ years running.
- We build custom sales funnels, buyer’s journeys, and comprehensive marketing strategies that flow seamlessly into every PPC ads campaign.
- We’re also experts in Google as well as alternative search engines for more cost-effective advertising, saving you on cost-per-clicks by finding creative ways to leverage PPC + Paid Media.